B2B Sales Outreach Archives - Excelerate360

Builder.ai grow its business within the UK & EU markets

arron atkinson — Thu, 21 Apr 2022 10:55:21 +0000

Builder.ai grow its business within the UK & EU markets

E360 Inbound Lead Qualification (20 Days p/m)

Client

Builder.ai is an AI-powered software designed to help build and operate software projects. Its platform and human-assisted AI helps enterprises build, run, and scale their software without requiring technical expertise and any lines of code.

“One of the main reasons why we continue to partner with E360 for our direct Inbound Sales qualification efforts is because they take care of everything, and are consistent and dynamic in their approach to reach or exceed targets”

Situation

Following a successful Series A round in November 2018, raising $29.5m our client turned its attention to the UK and EU markets. Graeme Lipschits was brought in as Head of European Sales to manage and execute the company’s European sales expansion efforts.

With Builders current inbound lead qualification team based primarily in India, Graeme identified the need for a European-based sales partner who could provide UK-based salespeople to manage and support their European inbound lead generation strategy.

E360 Deliverable: Inbound Lead Qualification, UK

Throughout our engagement we have delivered:

● Prospect research and data collection

● Executed the Inbound Lead qualification process

● Online product demonstrations

● Communication between inbound
prospects, internal sales team, and marketing

● Omnichannel outreach, including email, telephone, LinkedIn

● Management of internal CRM

● Prioritisation of allocated tasks and daily campaigns

● Maintaining a relationship with internal sales team

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Outcome:

Excelerate360 successfully integrated a dedicated sales development representative in Builder.ai’s existing inbound lead qualification team.

Throughout our two-year partnership, we were responsible for the management and qualification of all European-based inbound leads.

While working with the Builder.ai team, we processed 4723 inbound leads, 167 of which were qualified and resulted in demos completed with potential opportunities.

Our partnership enabled Builder.ai to grow its business within the UK and EU markets with reduced strain on its internal team, helping them achieve business growth more seamlessly.

Leads Processed

Leads Qualified Out

Demos Completed

The post Builder.ai grow its business within the UK & EU markets appeared first on Excelerate360.

Lead Generation service creates a 1 million+ pipeline for Redbridge DTA

arron atkinson — Thu, 21 Apr 2022 09:00:39 +0000

Lead Generation service creates a 1 million+ pipeline for Redbridge DTA

E360 Lead Generation (20 Days p/m)

Client

Our client offers debt and treasury advisory and analytics to multinational corporations in North America and Europe.

Meetings secured with:

Superdry, Morgan Sindall Group Plc, Virgin Atlantic Airways, Marston’s and Daniel Swarovski Corporation AG.

Situation

Redbridge required a local UK-based, English-speaking sales development resource who would be responsible for delivering top-of-funnel lead generation activity to secure sales-qualified leads (SQLs).

Our objective was to engage the UK corporate market and support Redbridge’s existing internal business development team based in France. Unique to E360’s services, and one of Redbridge’s main requirements was for the resource and all outbound activity to be recorded in their own CRM environment.

With a relatively small team of staff, mostly in financial analytics or advisory positions, and with the pandemic limiting recruitment options, the E360 lead generation service was the ideal solution to fulfil their ambitions to help expand into the UK markets.

E360 Deliverable: E360 Lead Generation, UK

Throughout our engagement we have delivered:

● Dedicated Sales Development Representative (SDR)

● Activity recorded within the client CRM environment

● Prospect research and data collection

● Marketing content localisation

● Omnichannel outreach, including email, telephone, LinkedIn

● High-level proposition explanation to C-Suite

● Market feedback and penetration

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Outcome:

Within our first 6 months (120-day delivery) we secured 70 meetings for Redbridge, of which 54 were sat, with 17 immediate opportunities identified.

This created a £1 million+ opportunity pipeline for Redbridge.

SQL's per Month

Meetings Sat

Opportunities Identified

£ of Pipeline

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40 SQLs in 6 months support Catchoom’s UK market entry

arron atkinson — Tue, 05 Apr 2022 11:19:54 +0000

40 SQLs in 6 months support Catchoom’s UK market entry

E360 B2B Sales Outsourcing (10 Days p/m)

Client

Our client offers fashion brands and online marketplaces a way to increase their eCommerce operational efficiency and customer basket conversions.

This is achieved through the use of their AI (Artificial Intelligence) based product data enrichment, and similar product recommendation tools.

Meetings secured with:

Adidas, ASOS, Orvis, Hobo Jack, DW sports and M&co etc

Situation

Based in Barcelona (Spain), with several great success stories from their previous Augmented Reality tools, our client was keen to expand into the UK fashion market with their latest solutions.

With a relatively small team of staff, mostly operational and based solely in mainland Europe, managing and supporting a UK sales team internal was not a viable option. The E360 b2b sales outsourcing service was an ideal solution to fulfill their ambitions and help expand into the UK market.

E360 Deliverable: E360 B2B Sales Outsourcing, UK

Throughout our engagement we have delivered:

● Prospect research and data collection

● Marketing content localisation

● Localised pricing development

● Omnichannel outreach, including email, telephone, LinkedIn

● High-level proposition explanation

● Online product demonstrations

● Face-to-face client engagements

● Proposal creation and delivery

● Revenue generation

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Outcome:

In the first six months, we created an extensive database of UK-based retailers. Also, generated a new business pipeline of 40 SQLs, 22 of which progressed into further stage conversations. This included 19 completed demos, with multiple engagements progressing to the proposal stage.

Sales qualified leads booked

19 Demos completed

SQL to opportunity conversion

The post 40 SQLs in 6 months support Catchoom’s UK market entry appeared first on Excelerate360.